The other side of the coin....
March 5, 2018 at 4:34 pm,
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Sometimes (most of the time), clients surprise us.- "I want to optimize my price!"
- "Sure!, More revenue, more margin, more policies - what is your goal?"
- "Minimize the cost, subject to this renewal share"
Minimize cost! Yes! So obvious now!
Photo credits: By Andrè Bellingrodt - Own work, CC BY-SA 4.0, https://commons.wikimedia.org/w/index.php?curid=39375494